It needs to be eye catching.
It needs to have a intriguing focal image.
It must have a large, easy to read title.
It needs to suggest the genre, yet not be too obvious.
Include main actor/s to help promote the film.
It must be clear to the target audience.
It has to have either the release date or 'coming soon' easily visible.
It has to have the directors/production company displayed.
Should have an age certification.
Should have a tag-line.
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